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FutureProof50's avatar

Wow…I’ve been feeling similarly about LinkedIn too. The obsession with personal branding is overwhelming. It’s just the same people saying the same things over and over…it’s just a waste of time now.

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Tom Blake's avatar

It really is unusable honestly. And so many people trying to turn everyday things like brewing a cup of coffee or something into a deep lesson. Glad I'm not the only one and glad there's Substack 😂 thanks for the comment and for reading!

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The Successful Solopreneur's avatar

Read this today: “A brand is just another word for reputation”

It hit me because I have fallen into the trap of endless obsession over colors, logo designs, and canvas templates for the perfect aesthetic

But at the end of the day it’s always been about following through on the promises we make to ourselves and to others - that’s the brand we’re building.

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François's avatar

Totally agree. I spend the last 9 month to figure out how I can create a maximum of value with my specific knowledge. I have 455 subscribers on Linkedin but i know this is the right path.

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